Alliance
A Global Community Advancing Equity, Access, and Inclusion in Travel & Tourism
The Travel Unity Alliance brings together travel and tourism organizations committed to building a more inclusive industry. Alliance members gain access to expert guidance, practical tools, peer learning, and a trusted community working toward meaningful and measurable DEI impact.
Join a global network of organizations transforming travel into a force for equity and belonging.
Empowering Travel Professionals to Create a World Where Everyone Belongs
Imagine a World Where Everyone is Welcome — And You’re Leading the Change
Who the Alliance Is For
The Travel Unity Alliance is designed for organizations at every stage of their DEI journey, including:
• Travel and tourism businesses
• Destination marketing organizations (DMOs)
• Hospitality, transportation, and tour operators
• Nonprofits and industry associations
• Organizations seeking guidance, accountability, and community around DEI work
Whether you’re just beginning or looking to deepen your impact, the Alliance provides structure, support, and shared learning.
Why Join the Travel Unity Alliance?
Alliance membership provides practical support and collective accountability to help organizations move from intention to action.
Community & Peer Learning
Participate in member-only meetings, facilitated discussions, and shared learning opportunities with peers across the globe.
Education & Professional Development
Receive discounts on Travel Unity certifications, workshops, and events to support individual and organizational growth
Resources & Tools
Access curated DEI resources, frameworks, templates, and guides designed specifically for the travel and tourism industry.
Industry Credibility
Demonstrate your organization’s commitment to inclusion by aligning with Travel Unity’s recognized standards and values.
Strategic Guidance
Gain insights from DEI practitioners and subject-matter experts to help shape goals, track progress, and align initiatives with industry standards.
Why Join the Travel Unity Alliance?
Alliance membership provides practical support and collective accountability to help organizations move from intention to action.
Connect & Collaborate
Engage with peers who share your passion. Celebrate wins, troubleshoot challenges, find inspiration.
Continuous Learning
Access exclusive webinars, workshops, and podcasts featuring industry leaders and successful case studies.
Practical Resources
Inclusive language guides, storytelling checklists, and tools to integrate inclusion seamlessly.
Personalized Support
One-on-one assessments, goal-setting templates, and expert feedback to turn ideas into action.
Power of Purpose
Be part of a movement reshaping travel as a space where everyone belongs.
How the Alliance Works
- Join the Alliance at the membership level that fits your organization
- Engage with resources, meetings, and learning opportunities
- Apply insights and tools within your organization
- Connect with peers for shared problem-solving and accountability
- Grow your impact through education, certification, and collaboration
Membership Levels
Travel Unity Alliance membership is offered at multiple levels to meet the needs of different organizations.
All Alliance membership levels include:
- Library of resources
- Private membership community
- Tools, assessments and support
- Exclusive Monthly Alliance meetings
- Discounts on certifications, workshops, and events
- No automatically recurring payments
2026 Student/Educator
- All Bronze benefits
- Discounts on workshops and events
- Expanded learning opportunities
$50 USD/year
2025 Individual
- All Gold benefits
- Premium access to expert support
- Custom engagement opportunities
$150 USD/year
2026 Bronze
- Access to Alliance Resources and tools
- Invitations to member meetings
- Community networking opportunities
$550 USD/year
2026 Silver
- All Bronze benefits
- Discounts on workshops and events
- Expanded learning opportunities
$1,100 USD/year
2026 Gold
- All Silver benefits
- Priority access to select programming
- Enhanced visibility within the Alliance
$2,500 USD/year
2026 Platinum
- All Gold benefits
- Premium access to expert support
- Custom engagement opportunities
$5,000 USD/year
For Circle-level membership ($10,000 USD/year) and above, email alliance@travelunity.org for an invoice.
Pricing and details vary by organization size and membership tier.
Alliance members represent a diverse range of travel and tourism organizations committed to inclusive practices across destinations, services, and experiences.
Member Impact & Community
Catalyst Circle
Supporter Circle
Platinum Members
Gold Members
Silver Members
Bronze Members
Association Members
Non-Profit Partners
Media Network
College Corps
Other Members
Frequently Asked Questions
What is expected of Alliance members?
Members are encouraged to actively engage with resources, attend meetings when possible, and apply DEI principles within their organizations.
Is Alliance membership required for certification?
No, but Alliance members receive discounts and early access to certifications and training opportunities.
Can small organizations or nonprofits join?
Yes. Membership tiers are designed to be accessible to organizations of varying sizes and capacities.
How does the Alliance support long-term DEI growth?
Through education, accountability, peer learning, and alignment with Travel Unity’s DEI standards.
Ready to Join the Movement?
Be part of a growing global community working to make travel more equitable, inclusive, and impactful.
“Being part of the Travel Unity Alliance has given us structure, language, and confidence to move our DEI work forward in a meaningful way.”
— Alliance Member