Travel Unity Alliance

A Global Community Advancing Equity, Access, and Inclusion in Travel & Tourism

The Travel Unity Alliance brings together travel and tourism organizations committed to building a more inclusive industry. Alliance members gain access to expert guidance, practical tools, peer learning, and a trusted community working toward meaningful and measurable DEI impact.

Join a global network of organizations transforming travel into a force for equity and belonging.

Empowering Travel Professionals to Create a World Where Everyone Belongs

Imagine a World Where Everyone is Welcome — And You’re Leading the Change

Every day, travelers seek authentic, inclusive experiences where they feel seen, respected, and understood, regardless of their background, identity, or abilities. But making this vision a reality is harder than it should be. You’ve invested in training and workshops, yet after the initial excitement, you often feel alone. Progress is slow, obstacles seem insurmountable, and you’re left asking: How can we keep pace with changing standards? Are we doing enough? How do we make inclusion sustainable? How do we make inclusion sustainable across our teams?

Who the Alliance Is For

The Travel Unity Alliance is designed for organizations at every stage of their DEI journey, including:

• Travel and tourism businesses
• Destination marketing organizations (DMOs)
• Hospitality, transportation, and tour operators
• Nonprofits and industry associations
• Organizations seeking guidance, accountability, and community around DEI work

Whether you’re just beginning or looking to deepen your impact, the Alliance provides structure, support, and shared learning.

Why Join the Travel Unity Alliance?

Alliance membership provides practical support and collective accountability to help organizations move from intention to action.

Connect & Collaborate

Engage with peers who share your passion. Celebrate wins, troubleshoot challenges, find inspiration.

Continuous Learning

Access exclusive webinars, workshops, and podcasts featuring industry leaders and successful case studies.

Practical Resources

Inclusive language guides, storytelling checklists, and tools to integrate inclusion seamlessly.

Personalized Support

One-on-one assessments, goal-setting templates, and expert feedback to turn ideas into action.

Power of Purpose

Be part of a movement reshaping travel as a space where everyone belongs.

How the Alliance Works

Join the Alliance at the membership level that fits your organization
Engage with resources, meetings, and learning opportunities
Apply insights and tools within your organization
Connect with peers for shared problem-solving and accountability
Grow your impact through education, certification, and collaboration

Membership Levels

Travel Unity Alliance membership is offered at multiple levels to meet the needs of different organizations.

All Alliance membership levels include:

Library of resources
Private membership community
Tools, assessments and support
Exclusive Monthly Alliance meetings
Discounts on certifications, workshops, and events
No automatically recurring payments

Student/Educator

All Bronze benefits
Discounts on workshops and events
Expanded learning opportunities

$50 USD/year

Individual

All Gold benefits
Premium access to expert support
Custom engagement opportunities

$150 USD/year

Bronze

Access to Alliance Resources and tools
Invitations to member meetings
Community networking opportunities

$550 USD/year

Silver

All Bronze benefits
Discounts on workshops and events
Expanded learning opportunities

$1,100 USD/year

Gold

All Silver benefits
Priority access to select programming
Enhanced visibility within the Alliance

$2,500 USD/year

Platinum

All Gold benefits
Premium access to expert support
Custom engagement opportunities

$5,000 USD/year

For Circle-level membership ($10,000 USD/year) and above, email alliance@travelunity.org for an invoice.

Pricing and details vary by organization size and membership tier.

Alliance members represent a diverse range of travel and tourism organizations committed to inclusive practices across destinations, services, and experiences.

Member Impact & Community

“Being part of the Travel Unity Alliance has given us structure, language, and confidence to move our DEI work forward in a meaningful way.”
— Alliance Member

Catalyst Circle

Supporter Circle

Platinum Members

Gold Members

Silver Members

Bronze Members

Association Members

Non-Profit Partners

Media Network

College Corps

Individual Members

Carolyn Boyce

Carla Campos

Portia Conerly

Crystal Dyer

Shannon Horgan

Sarah-Jane Johnson

Kristin Robinson

Rachel Vandenberg

Donna Zeigfinger

Frequently Asked Questions

What is expected of Alliance members?

Members are encouraged to actively engage with resources, attend meetings when possible, and apply DEI principles within their organizations.

Is Alliance membership required for certification?

No, but Alliance members receive discounts and early access to certifications and training opportunities.

Can small organizations or nonprofits join?

Yes. Membership tiers are designed to be accessible to organizations of varying sizes and capacities.

How does the Alliance support long-term DEI growth?

Through education, accountability, peer learning, and alignment with Travel Unity’s DEI standards.

Ready to Join the Movement?

Be part of a growing global community working to make travel more equitable, inclusive, and impactful.

“Being part of the Travel Unity Alliance has given us structure, language, and confidence to move our DEI work forward in a meaningful way.”
— Alliance Member

Stronger Together

Join the Alliance

Be part of a growing network of organizations committed to making a difference. As a member, you’ll gain access to shared resources, meaningful connections, and opportunities to collaborate with others who share your mission.